Optimizing faster payments – a regional payments landscape review
Across the markets, certain specific benefits were of interest when it comes to
the need for a global faster payments solution.
In Nigeria, opportunity exists for a solution to convert the small value cash
transactions made on a daily basis. Key benefits of the solution need to be an
instant 24/7 transfer solution, easy to use UX to make a payment and add a
beneficiary, and available for all recipients whether they own a bank account
or not. Additionally, a solution which is not 100% reliant on the inconsistent
internet would be a major bonus, such as mobile money wallets MTN MoMo or
Safaricom M-Pesa. Instant cross-border transfers at competitive rates, again
which can be available for all recipients whether they own a bank account or
not, would seek to convert the money exchange house users, as well as those
using account-to-account for cross border.
In Ghana, current cross border options are limited, slow, and you need to
either visit in person or not everyone has a bank account. Whilst MTN MoMo is
delivering on being instant, convenient and used by everyone, it has a difficult
reversals process and it cannot be used for cross border. This is where a next
generation solution can play to help businesses with faster payments which
replicates the ease of domestic payments, whilst solving existing pain points,
as well as providing a legitimate option for cross-border transfers.
In South Africa, account-to-account is the predominant method for domestic
payments, and while it provides security, convenience and ease of keeping
track of payments, it has the drawback of being slow or having to pay higher
charges for instant EFT. Account to mobile is growing domestically, filling the
need gap for instant, low/no cost transfers for smaller value transactions.
However, for merchants the major pain point is a concern about legitimacy/
security. Additional barriers include the difficult reversals process, difficult
to track payments, limit on funds transfer, and not available for cross-border
transfers. Whilst money exchange houses dominate the cross-border market,
they also have major pain points such as taking a while for the recipient to
receive the funds as well as higher charges for transfer. Opportunity exists for a
payment solution based on providing domestic transfers that are instant, safe
and secure with competitive rates, and also provides a convenient alternative
for cross-border payments.
In the UAE, a solution with instant 24/7 transfer capability for specific use cases
such as salary expenses and advance payments to staff, would fill a need gap
currently experienced by merchants. Additionally, with merchant use case
for digital wallets not yet being promoted, most merchants in UAE still using
cash and cheques for making payments, this presents an opportunity to
manage these payments through a new solution.opportunity to manage these
payments through a new solution.
In Serbia, despite speed being a pain point for account-to-account transfers,
this payment method dominates the merchant fund disbursement payments
landscape. With ease, convenience and the security and legitimacy provided
by bank account-to-account transfers, digital wallet solutions are yet to make
significant inroads into these markets. In Serbia, card-to-card is a growing
solution, given confidence and legitimacy by perception of global card network
providers. Those who have used the card-to-card solution are highly satisfied
with the experience (97%) and therefore interest in switching to this type of
solution is also high.
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