CNN New Hampshire Primary Poll Methodology
These findings are based on the latest CNN New Hampshire Primary Poll, conducted by the University of New Hampshire Survey Center.
One thousand, nine hundred and forty-six (1,946) Granite State Panel members completed the survey online between November 10
and November 14, 2023. The margin of sampling error for the survey is +/- 2.2 percent. Included in the sample were 994 likely 2024
Republican Primary voters (margin of sampling error +/- 3.1 percent). There were 841 unweighted likely Republican Primary voters. In
addion to potenal sampling error, all surveys have other potenal sources of non-sampling error including queson order effects,
queson wording effects, and non-response. These MSE's have not been adjusted for design effect. The response rate for this CNN New
Hampshire Primary Poll is 36%. The design effect for the survey is 2.2%.
The Granite State Panel is a probability-based web panel of New Hampshire residents. Approximately 6,500 New Hampshire adults have
been recruited from phone, text-to-web, or mail-to-web surveys sent to randomly-selected phone numbers or addresses. Panelists are
then asked to parcipate in online surveys sponsored by the UNH Survey Center.
Data were weighted by respondent sex, age, educaon, and region of the state to targets from the most recent American Community
Survey (ACS) conducted by the U.S. Census Bureau, as well as party registraon levels provided by the NH Secretary of State and to
2020 elecon results in New Hampshire. Surveys were taken in English, all respondent data included passes Qualtrics data quality
checks, and single-use survey links were used to prevent mulple submissions by respondents. The number of respondents in each
demographic below may not equal the number reported in cross-tabulaon tables as some respondents choose not to answer some
quesons. Due to rounding, percentages may not sum to 100%. All coding of open-ended responses is conducted by human coders.
For more informaon about the methodology used in this CNN New Hampshire Primary Poll, contact Dr. Andrew Smith at (603)
862-2226 or by email at andrew.smith@unh.edu.